About Us

Our Story

Dewina Food Industries Sdn Bhd is a Malaysian Food and Beverage (F&B) group of companies founded by Datuk Haji Ibrahim Haji Ahmad, the Group Executive Chairman, who is a specialist in food and agricultural consultancy services. The Brahim’s brand was established in 1988 and has become well known as a premium food brand in the European, the US, Chinese, Australian and the Japanese markets. The Brahim’s brand has become synonymous with premium quality products consistently delivering authenticity, innovation and a great taste experience.

Always an innovator, the Dewina group pioneered the transformation of can-based military rations and relief supplies into lightweight and user friendly flexible pouches. To begin with, we secured orders from the Malaysian Military. As our reputation for quality, consistency and great taste grew, we broadened our market share and supply regional militaries.  We also moved into the airline and retail catering sectors.

The Brahims brand strives to be more than merely a product name.  As a family business, we believe that good food is for sharing and hence we strive to be an indispensable and trusted part of every consumer’s life. Whether in Malaysia or elsewhere, we want to make Brahim’s products an integral part of your culinary experience.

Awards

Brahim’s production plant was the first in South-East Asia to adopt the retort pouch sterilisation and packaging technique. The first batch of retort pouch products were officially rolled out and launched in July 1988 as the first product of its kind of both Malaysia and the regional market.

  • VII Europe Award 1993
  • Industry Excellence Award (Product) 1994, MITI​
  • Industry Excellence Award (Export) 1994, MITI
  • Best Product – 8th ASEAN Food Conference 2003
  • Gold Excellence Award 2004 (London)​
  • Award Excellence 2010 American Master of Taste
  • Industry Excellence Award (Product) 2010 – MITI​
  • High Performance Bumiputra SME’s (Teras) by Teraju Unit